BeautyView: Jennifer Mapp Bressan, Brand Manager, Cibu

They say what happens in Vegas, stays (or should stay!) in Vegas. My initial meeting with Jennifer Mapp Bressan, Cibu Brand Manager, is an exception to this wise rule. We met in Vegas, at Cosmoprof North America during the summer of 2007. We were at the same beauty panel, and realized we were neighbors - me in…

Most valuable brands: Interbrand's, and mine

I love the global brand scoreboard that Interbrand puts together every year, listing the top 100 global brands. They have strict criteria, including the following (quoting Interbrand): "The brand must be truly global and needs to have successfully transcended geographic and cultural boundaries. It must have expanded across the established economic centers of the world and be establishing a…

Ashley Van Dyke, Buyer, Dermstore

Building the presence of a niche brand in the unending maze that is the internet requires strong partnerships with the right companies. For Alchimie Forever, Dermstore is one such company, and Ashley Van Dyke, my buyer there, is one such partner. I love working with her: she is smart, kind, efficient, and amazing with follow-up.…

BeautyView: Maria Rush, Business Development Manager, Beauty Collection

I have known Maria for a number of years... She exemplifies what usually happens when I pitch Alchimie Forever to the beauty buyer of one of my target retailers (in this case the CA-based chain Beauty Collection): the sales cycle is long, so we usually go from a cold phonecall (or three), to a few…