Keep Calm…

Our Alchimie Forever marketing calendar says that April is the month of Calm. As in calm skin, and calm spirit.

Calm skin. April is National Rosacea Awareness month. Those who suffer from rosacea know this is the antithesis of calm. Red, angry, irritated, uncomfortable, are words that describe rosacea skin; calm is not. Helping to calm your skin looks like this:

  • Avoid triggers. These will vary somewhat individually: heat, alcohol, spice, and more.
  • Protect your skin. From the sun (always), but also from the cold and the wind.
  • Treat your skin gently. Avoid harsh products, cleansers and otherwise. Look for anti-inflammatory ingredients. Remember that less is more.
  • When all else fails, apply makeup to cover up the red. I so rarely recommend makeup other than for color… but sometimes it really is necessary.
  • Your dermatologist is your friend. Listen to his / her recommendations, follow his / her prescriptions, trust the expert.

Calm spirit. Is there a calm spirit month? This is the time of year when my spirit is the antithesis of calm. Tired, overwhelmed, irritated, uncomfortable, are words that describe an agitated spirit; calm is not. Helping to calm my spirit looks like this:

  • Avoid triggers. I know what mine are, I trust you know yours.
  • Protect my energy. Be more quiet. Spend more time in nature (as I write from the gardens of Salamander Resort & Spa).
  • Treat myself gently. Sleep more, drink less, exercise more. Cancel appointments (responsibly).
  • When all else fails, smile until I make it. A Saturday with absolutely zero commitments is 3 days away. Tinos is 64 days away…
  • My therapist is my friend. For me, that means my massage therapist… thank you Brian!

Calm – of skin and spirit!

 

One Product, Every Single Morning

Growing up, some might say my parents were quite “lenient.” My sisters and I never had curfews. We were never forbidden from going to parties or having parties at home. We were allowed to have a sip of champagne for special occasions before the legal age.

However, there were some rules that we had to follow to the letter. Good grades in school (just because). No smoking (because it ages you). No tattoos (because they don’t always look good when you’re older). No desserts (because sugar ages you). And no sun, no tanning, no sunburns (because the sun is your enemy – at best it ages you, at worst it kills you).

From an early age, we were taught to wear hats, sunglasses, and a moisturizer with SPF. Every single day. To this day, I cannot walk out of my house without a product with SPF, regardless of weather, season, temperature.

Here’s why:

  • The sun ages your skin – this is called photo-aging, or UV-induced skin aging. Think dark spots, fine lines, broken capillaries, laxity of the skin.
  • Chronic sun exposure increases your risk of skin cancer (even without sunburns). Indeed, according to the Skin Cancer Foundation: “Both intermittent, intense exposure (the kind you get on vacation on a sunny isle, often leading to sunburn) and chronic lifetime exposure add to skin cancer risk. Studies have shown that chronic sun exposure is most associated with the development of squamous cell carcinoma, the second most common skin cancer, while both chronic and intense, intermittent exposure are believed to play a role in basal cell carcinoma, the most common skin cancer.”
  • Darker skin types, while not as prone to skin cancer as lighter skin types, should also wear SPF protection daily to prevent dyspigmentation.
  • UVA and UVB are both nefarious to the skin. SPF is a measure of UVB protection only – it does not address UVA. Make sure any product with SPF you use is “broad spectrum”, the official indication that the product will protect your skin from both wavelengths.
  • What SPF number should you look for? My father always said SPF 20+ is perfect for “normal life.” Per the Skin Cancer Foundation states: “In vitro tests have shown that SPF 15 sunscreens filter out 93 percent of UVB rays, while SPF 30 protects against 97 percent and SPF 50 98 percent.”
  • Chemical screen or physical block? You choose – what matters is that you use a product with SPF 20 or above every single day.
  • My pick? You guessed it: Alchimie Forever Protective day cream SPF 23. In addition to containing SPF protection, this lightweight moisturizer is packed with antioxidants including blueberry and edelweiss extracts, and vitamin C. No ashiness, no oily residue, no shine. Just antioxidant and SPF protection.

Every single day.

 

Stop Adding Sugar to Your Diet to Look Younger Longer

Tomorrow is Valentine’s Day so a post on sweets (aka sugar) seems timely (it was that or a red roses rant).

Summary: Sugar is a (skin) aging accelerator. Stop adding sugar to your diet to look younger longer.

Sugar is hidden in almost everything we eat – including fruits and vegetables, yogurt (except plain), processed meats, salad dressings, sauces (yes, the best tomato sauce has added sugar), bread, pasta, crackers, wine, and more. Knowing this, we are all getting our “recommended sugar dosage” by eating and drinking “normal” substances – so no need to add juice, soda, sports or energy drinks, cereal, desert, cookies, muffins, smoothies, or other sugar-forward foods in our diet.

I am not speaking about the correlation between sugar and tooth decay, excess weight, diabetes, heart disease (and those connections are real). I am speaking pure skin here – excess sugar makes you look older sooner. Here is a summary of the pesky process called Glycation.

  • Excess sugar molecules attach themselves to proteins including collagen
  • Said collagen loses its strength and flexibility
  • Skin thus looks slacker, more wrinkled, less plump

Ironically, the culprits in this process are called AGEs – advanced glycation end products (compounds that result from a combination of sugars and proteins). And yes, they age you. For a more in-depth understanding of the impact of glycation on aging, read this article.

Here are easy tips to incorporate in your daily lifestyle today:

  • Stop drinking sugar – fruit juice, sodas, energy drinks, sports drinks  
  • Forego pre-made or store-bought salad dressing, at home and at the restaurant; instead, have oil and vinegar on the side
  • If you must have desert, do it the European way and eat fruit and nuts (and cheese!)
  • Put down that piece of chocolate – unless it is dark chocolate (packed with antioxidants), small, and the only one you will enjoy this month.

Conclusion: Sugar is a (skin) aging accelerator. Stop adding sugar to your diet to look younger longer.

What Does Kantic Mean, and Why Do We Use That Word?

If you have been using our products for more than five or six years, you probably remember words such as Nd:YAG, Superpulse, Alexandrite, Q-switch, and one of the most complicated to spell and pronounce, Yttrium. These words are all related to the field of lasers. We loved the idea of highlighting my father’s pioneering role in the field of laser technology (remember, he was the first to introduce lasers for use in dermatology in Europe back in the mid-1980s) by having laser-related words on the packaging.

Feedback from the field suggested that while our idea might have been brilliant and made complete sense to us, our customers were confused. They could not pronounce many of the names. They asked if the Alexandrite product was named such because it was meant to be used after an Alexandrite laser treatment (that would have made sense… but was not the case). So, after many family dinners, internal debates, and a couple of arguments, we made the decision to remove these product names from our packaging and brand verbiage.

We made an exception for the word “Kantic” however. My father was attached to the laser names, and to the idea behind using them, and loved Kantic the most. So, we compromised, and three products still have this laser name – forming the Kantic collection of products:

So what does Kantic mean? Kantic is a “misspelling” of the French word Quantique (we liked the K and the C), which translates as quantum. It comes from quantum physics, which studies how atoms and particles behave, including in the field of lasers. It is true to our heritage and to the pioneering role my father played in the field of laser technology. You can find out more here.

Luckily, Kantic is one of the laser terms that is most easily pronounced (in both French and English).

Luckily, the three products that form the Kantic collection share benefits and appeal to a similar skin type:

  • Anti-aging and antioxidant
  • Nourishing and hydrating
  • Calming and soothing
  • Anti-redness and anti-irritation

And luckily, every year, my father and I get better at debating and compromising.

Coming Soon… Advanced Retinol Serum with Time-Release Technology

Retinol is often referred to as the “gold standard” ingredient for anti-aging. In fact, I have been hearing this from my father, Dr. Luigi L. Polla, for years, as he has been (gently) insisting on the need to add a retinol product to our Alchimie Forever assortment.

“But,” I say, “retinols are not ideal for sensitive skin types, our target customer.” “Even sensitive skin types need retinol, and can adapt to the right formulation,” he responds. “But,” I say again, “one of our brand promises is the lack of side effects.” “To most women, controlled side effects are worth the results retinol gives.” And on and on and on we go. For four years.

And Dad “won,” as he usually does – because he is usually right (there, I said it). Or perhaps it’s that I turned 40 last year and thought selfishly that I should probably start incorporating retinol in my skin care routine. And why not an Alchimie Forever one…

As we approach the launch of our Advanced Retinol Serum, here is a quick snapshot on retinol. Next week, I’ll tell you more specifically about our formulation.

What is retinol?

In the skin care world, vitamin A and its derivatives exist in various forms. The most widely used ones are pure retinol, retinyl esters (such as retinyl acetate, retinyl propionate, and retinyl palmitate), and retinaldehyde. Through various enzymatic reactions in the skin, all of these molecules are ultimately converted to all-trans-retinoic acid, aka the active form of vitamin A in the skin.

Retinoic acid was first discovered in 1969 by James Fulton and Albert Kligman in the late 1960s as a treatment for acne; its anti-aging benefits emerged as a surprising and positive side effect.

Retinol has the form of light yellow crystals – which is why many retinol products often have a yellowish tint to them.

Products containing actual retinoic acid require a medical prescription (you may have heard of brands such as Renova, Retin-A, Retino-A, ReTrieve, or Stieva-A). The most common strengths are 0.025%, 0.05% and 0.1%. In contrast, products containing pure retinol, retinol derivatives, or retinaldehyde are non-prescription, and tend to have higher concentrations (0.5% to 1.5%).

The pros

“At the microscopic level, retinol enhances cell division in the epidermis, replacing damaged and unorganized cells with new organized cells. It also reduces melanin production. In the dermis, new collagen and elastin fibers are formed,” says Dr. Polla. My non-medical translation: fine lines and wrinkles diminish, the skin becomes plumper, smoother, and softer, and the complexion more even. It really works.

The cons

Instability especially to oxygen and light. Look for products packaged in tubes that are opaque and impermeable to oxygen. Tubes are typically preferable to jars (given the smaller opening and thus diminished access to air and light).

Skin irritation. Typically, within two weeks of starting to use a retinol, you will experience flaking, redness, and a slight discomfort. Of course, this will depend on your skin type, if you have used retinol in the past or not, and specifically how you are using your retinol.

Retinol best practices

Retinol should be incorporated in your skin care routine in your mid-30s to early 40s.

Retinols should not be used while pregnant or nursing.

Time of day. Retinol products should be used in the evening. Dr. Polla explains: “It is important that the topical retinoid be applied at night-time for two reasons. First, patients who use topical retinoids during the daytime notice increased sensitivity to ultraviolet light. Second, trans-retinoic acid is unstable when exposed to sunlight. When exposed to light, the molecule degrades rapidly, not providing its full benefits.”

Sun sensitivity. Make sure to use an SPF20 or above daily. This is true regardless of if you are using a retinol product, but be particularly diligent if you are. (See ultraviolet light sensitivity comment above.)

Frequency of use. Do not use your retinol product daily – two or three times per week tends to be sufficient for most skin types. Start slow, then build up. Listen to your skin and to its reactions. Continuous inflammation and irritation is not the goal.

Apply your retinol to dry skin. Per Dr. Polla: “Instructing patients to apply their retinoid to dry skin can minimize side effects. Patients should be advised to wait a few minutes after washing the face to apply a topical retinoid. Wet skin enhances the penetration of the retinoid into the dermis, thus exacerbating irritation.”

Using complementary products. In addition to a morning cream with SPF, add an extra nourishing even cream to help soothe and moisturize your skin, and heal any flaking you may experience.

For some great additional information on retinoids, take a look at our partner Heyday’s retinol manifesto here.

And stay tuned – next week I’ll share more specifics about Alchimie Forever’s Advanced Retinol Serum with time release technology – which launches next month!

Pigment problems? We now have a product for that

I am in love. With the new Alchimie Forever Pigment Lightening Serum. Any launch is always exciting to me, but our latest one is a particularly fabulous one. About a year ago I started seeing my first brown spots appear. Once in a while when in Geneva, I might have Maria (laser goddess) treat them with a laser at Forever Laser Institut. But what I really needed is a daily regimen to combat sun spots. Hence the need for our Pigment Lightening Serum. I love its texture, which is light and almost gel-like. I love that it layers beautifully under our Daily Defense SPF 23. I love the results it gives (sorry Maria, you might see me less often). And I love the ingredients it features.

-vitamin C is the ultimate ingredient for achieving brightening and antioxidant effects. This antioxidant vitamin is a critical determinant of skin’s resilience, which significantly is reduced through aging. Vitamin C is a potent agent in combatting wrinkles and reverse some of the signs of aging, as it affects the body’s production of collagen and elasticity, which is lost through collagen’s disintegration over time. The inclusion of vitamin C allows this serum to increase collagen production and work against the formation of wrinkles. It also treats age spots from sun damage by healing cells that are sunburnt and damaged.

-vitamin E is also an antioxidant nutrient that works synergistically with vitamin C. UV light from the sun depletes the skin’s vitamin E stores, but this is combatted when combined with vitamin C since it provides sun protection. Similar to vitamin C, vitamin E combats and provides protection against damage from free radicals.

-citrus is an ingredient that has anti-brown spot and complexion lightening properties, making it ideal in the treatment of pigmentation and uneven skin tone due to aging. It also reduces free radical production and helps to prevent signs of skin aging.

-hop strobile provides brightening effects by decreasing hyper-pigmentation and irregularities caused by sun, stress and aging.

-green tea (photoprotective properties, anti-brown spots effects) has a plethora of benefits when consumed internally but its effects can also be reaped when applied topically. Green tea contains epigallocatechin-3-gallate (EGCG), a powerful molecule that prevents the disintegration of collagen and supplies photo-protective properties. Green tea also helps to repair existing UV damage.

-alpha-arbutin has a powerful brightening effect, and unlike other skin brighteners on the market, is not irritating.

-sodium hyaluronate and jojoba oil both work to deeply hydrate skin cells while simultaneously infusing the skin with anti-aging properties. Jojoba oil (which is non-comedogenic) additionally provides long-lasting moisture, tames redness and irritation, and soothes skin, while sodium hyaluronate has a plumping effect on the skin.

-blueberries are Alchimie’s signature ingredient, imparting the skin with vibrancy with their anti-inflammatory and antioxidant properties. Blueberries also have vaso-protective properties that help to reduce redness, making this ingredient ideal for rosacea-prone skin.