What Does Kantic Mean, and Why Do We Use That Word?

If you have been using our products for more than five or six years, you probably remember words such as Nd:YAG, Superpulse, Alexandrite, Q-switch, and one of the most complicated to spell and pronounce, Yttrium. These words are all related to the field of lasers. We loved the idea of highlighting my father’s pioneering role in the field of laser technology (remember, he was the first to introduce lasers for use in dermatology in Europe back in the mid-1980s) by having laser-related words on the packaging.

Feedback from the field suggested that while our idea might have been brilliant and made complete sense to us, our customers were confused. They could not pronounce many of the names. They asked if the Alexandrite product was named such because it was meant to be used after an Alexandrite laser treatment (that would have made sense… but was not the case). So, after many family dinners, internal debates, and a couple of arguments, we made the decision to remove these product names from our packaging and brand verbiage.

We made an exception for the word “Kantic” however. My father was attached to the laser names, and to the idea behind using them, and loved Kantic the most. So, we compromised, and three products still have this laser name – forming the Kantic collection of products:

So what does Kantic mean? Kantic is a “misspelling” of the French word Quantique (we liked the K and the C), which translates as quantum. It comes from quantum physics, which studies how atoms and particles behave, including in the field of lasers. It is true to our heritage and to the pioneering role my father played in the field of laser technology. You can find out more here.

Luckily, Kantic is one of the laser terms that is most easily pronounced (in both French and English).

Luckily, the three products that form the Kantic collection share benefits and appeal to a similar skin type:

  • Anti-aging and antioxidant
  • Nourishing and hydrating
  • Calming and soothing
  • Anti-redness and anti-irritation

And luckily, every year, my father and I get better at debating and compromising.

Vanity Fair's favorite masks

Why our Kantic brightening moisture mask is a Vanity Fair Favorite

Last week our best-selling Kantic brightening moisture mask was included in a roundup of best masks on VanityFair.com. Here is what the beauty experts at my favorite magazine said about our product:

Get the ultimate glow with this cult-classic product. Extremely creamy in texture, it contains natural botanicals and oats to soothe and brighten dull skin. Plus, your skin will feel extra-soft.

This product has received many accolades and is an editor favorite – it was written in In Style as the “best pre-party mask,” in Redbook, in Organic Spa, and it even made it in Travel & Leisure Magazine as one of the best things to come out of DC!

While you can read here all about the amazing ingredients, I thought this was the perfect opportunity to share a few lesser known secrets about this product:

  • Actress Necar Zadegan maintains her glowing complexion with this mask, applying it between taping episodes of Girlfriend’s Guide to Divorce.
  • Before “sleep masks” and “nighttime masks” and “overnight masks” were a thing, I was getting calls from our fans telling me they loved applying this product in the evening and leaving it on overnight, waking up to flawless skin and the perfect glow.
  • My Mom’s favorite trick with this mask is to add a little to her Alchimie Forever moisturizer every morning. She thinks of the mask as a “booster” for her favorite cream.
  • As In Style figured out early on, it is the best “pre-party” mask because it evens out the skin, fills in fine lines, and gives the complexion a gorgeous glow – making makeup application easier and your makeup look better. Before a big event, apply a thin coat of the mask, almost like a primer, to your skin, then proceed with your makeup routine, and be amazed!
  • One of my favorite uses of this mask is on airplanes. I travel with samples of this product and apply it right when we takeoff. No “I just got off the airplane and my skin is blah and dehydrated” look for me when I land!
  • The color of this mask makes the above doable without seeming freakish: it is a soft shade of purplish (this is from the whole red grapes we use) which almost blends in to your skin, so you can wear it around the house when your other half is present, or like I do on airplanes…

If you have not yet tried it, add the Kantic Brightening Moisture Mask to your skin care routine today!

And if you already love and know it, you can start looking forward to it arriving this late fall in travel size…